We anticipate fourth quarter adjusted internet revenue per diluted share within the range of $1.48 to $1.68 as in comparison with adjusted net earnings per diluted share of $1.10 in Q4, 2018. Our total inventories at the tip of Q4 2019 are anticipated to be up excessive single-digits versus Q4, 2018 primarily as a result of affect of our full spring supply of Gymboree product and strategically larger ranges of fundamentals merchandise associated with new advertising initiatives. However, attributable to meaningfully weaker than planned mall traffic quarter-to-date, we're decreasing our outlook for Q4. Our aim is to increase customized content to approximately 80% of our customer file throughout the first half of 2020. The influence of digital personalization may be meaningful as we estimate that every point of conversion of our e-commerce traffic represents an incremental $80 million in digital income. Approximately 40% of our buyer file is comprised of online and omni-channel customers.
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So we imagine we're continuing to gain traction and securing market share from the abandoned Crazy eight and Gymboree customers. Moreover, the Gymboree mother will benefit from the Children's Place transformational investments made behind omni-channel digital fulfillment capabilities. Historically, our value and pricing advantage has proven to be a benefit in good markets, while also positioning us effectively in tough financial years. Our relationship with the President, our relationship with France is, you realize, I think extraordinary, very good, most likely pretty much as good as it’s ever been.Jim.Q Back to your feedback about what may have happened and - and the actions that you just took. These are centers which haven't any present Children's Place location to cannibalize and don't have another TCP location within a big radius. We consider the brand new TCP store gross sales in these areas will be nearly 100% incremental for TCP allowing us to pick up share from key competitors as we bring the Gymboree brand again to these highly productive centers.
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And importantly that is on prime of an AUC decrease in 2019. Over time, we consider that this pricing mannequin has and will continue to allow us to create a significant pricing spread to the competitive set, which in turn will allow us to seize a greater share of the estimated $600 million of sales donated each year by poorly positioned competitors. We ended the quarter with $184 million excellent on our revolver compared to $sixty five million final 12 months. Q4 2019 outlook, the corporate expects sales for the fourth quarter to be within the range of $504 million to $509 million based on a mid-single digit decrease in comparable retail sales versus Q4 2018. Adjusted operating revenue is anticipated to be within the range of 6.1% to 6.8% of sales as in comparison with 4.1% in adjusted operating earnings in Q4 of 2018, primarily pushed by stronger gross margins. Following a carefully managed relaunch of the Gymboree brand at retail in early 2020, we'll provide further perception into our future plans to deal with further opportunities for the Gymboree model. Now I will handle how our value and pricing model gives us with the dear aggressive benefit.
And this group elevated approximately 14% in Q3 and now represents nearly 60% of our identifiable US sales as we proceed to make significant progress, driving more of our customers to hitch our omni-channel rank and to spend more year-on-12 months as they make this transition. We count on that our on-line and omni-channel customer penetration will continue to increase as we ramp up our omni-channel capabilities and execute upon our fleet optimization plan to make sure that we're serving our millennial customers preference for the comfort and ease of an online shopping experience. Today, I'll provide an replace on our fleet optimization initiatives and our wholesale and worldwide companies before reviewing our financial outcomes and our outlook. Adjusted SG&A. Adjusted SG&A was $117 million versus $122 million final 12 months and leveraged a hundred and ten foundation points to 22.2% of sales primarily because of a discount in bills related to our transformation initiatives together with decrease incentive compensation.